May 16 Seminar Registration

This seminar will be held at the:

Dublin Integrated Education Center (DIEC)

6805 Bobcat Way
Dublin, OH 43016

Agenda:

9:30 - 10:00 - Registration, Coffee & Pastries

10:00-3:00 Seminar

Buffet Lunch

Buyers are always scanning for signals — cues that tell them who’s ready, who’s relevant, and who’s going to deliver. Most speakers focus on what they want buyers to see - and miss the things buyers actually want.

In this session, Christa Haberstock shares what she’s learned from nearly 30 years working with speakers — from booking and managing talent to shaping brands that consistently get chosen. You’ll learn how to recognize the qualities buyers pick up on first, spot what you’ve been overlooking in your own positioning, and turn those insights into momentum.

This is about getting clear on your value, aligning with what buyers need, and becoming the speaker that stands out for all the right reasons.

Three Key Takeaways

1. What buyers, planners, and bureaus are really scanning for — and how to show it without overexplaining.
2. How to recognize the part of your brand or story that’s already working — even if you’ve been overlooking it.
3.  What makes a speaker the obvious choice — and how to align your assets, message, and presence to reflect it.

Christa Haberstock has spent nearly 30 years working across every side of the speaking industry — from booking and managing talent to shaping speaker brands that get chosen and rebooked. A former top-producing bureau agent, she founded See Agency in 2009 to represent elite speakers with long-term value. In 2023, she launched Bookable Speakers, a live event series designed to support speakers at every stage with practical insight and industry access. She’s also the author of the Amazon best-seller Become a Bookable Speaker. Her mission is to help speakers unlock what makes them compelling — and turn it into a business that lasts.

Connect with Christa:

Web:                     https://justgreatspeakers.com/

LinkedIn:              https://www.linkedin.com/in/christahaberstock/

Instagram:           https://www.instagram.com/seeagency/